NEA Music Video Research- record labels


The brief for this task asks for the artist to be under an established label such as Columbia or Parlophone that is owned by a large conglomerate that targets a mainstream audience of 30-49 year olds. For my research, I have decided to do some research about Warner Music Group, its owner and its subsidiaries.


Image result for warner music groupWarner Music Group is an American multinational entertainment and record label conglomerate and is one of the biggest recording companies, the third largest one in the global music industry after Universal Music Group and Sony Music Entertainment.


Warner Music Group has many subsidiaries including Atlantic Records and Parlophone. The following lists are some of Warner Music Group's subsidiaries and some artists under those labels.

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    Image result for roadrunner records
  1. Atlantic Records- tends to have quite a few artists whose music are of different genres. Examples include Ed Sheeran, Alec Benjamin, Broods, Gnash, Goody Grace Grouplove and many more. These artists and their genres range from pop music to chill trap to alternative.
  2.  Parlophone- tends to have artists that produce pop/ rock/indie music include The Beatles, Coldplay, David Bowie, Blur, Gorillaz, Radiohead, Lilly Allen and The Chemical Brothers. 
  3. Fueled By Ramen- tends to have more mainstream alternative/pop rock artists as well as some smaller rock bands. Examples include Twenty One Pilots, Panic! At The Disco, flor, SWMRS, Fun, Fall Out Boy and Paramore.
  4. Reprise Records- artists and music genre vary on this label, most artists here are quite different as their music ranges from blues to jazz to rock. Examples include Michael Buble, Eric Clapton, Green Day, Gerard Way, Deftones and Stevie Nicks. 
  5. Roadrunner Records- this label has artists that produce heavy metal/hard rock. Examples include Corey Taylor, Creeper, Fever 333, Korn, Marmozets, Slipnot, Motionless In White and Stone Sour.


Image result for vivendi- Whilst Warner Music Group is record label conglomerate, it is also owned by another conglomerate called Vivendi- a French mass media conglomerate. They have activity in music, television, books, film and more. 










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